Heidsieck & Co. Monopole, established in 1785, is one of the original “Grande Marques” of Champagne and is recognised as one of the most successful and best known houses of Champagne, here in the UK.

Adrian Beckett of Heidsieck & Co. Monopole: “We believe that Champagne is synonymous with celebration and recognising success. With cycling in Britain, enjoying a golden age, following the tremendous achievements by British cyclists over recent years, Heidsieck & Co. Monopole Champagne is proud to be involved with this year’s Tour of Britain. Our trademark yellow labelling provides a strikingly relevant association with the famous race leader’s jersey.”

Alastair Grant, Commercial Director of SweetSpot Group, organisers and promoters of The Tour of Britain commented, “We are pleased to welcome Heidsieck & Co. Monopole to The Tour of Britain and look forward to working with them around Stages Seven and Eight of this year’s race.”

As part of our association, Heidsieck & Co. Monopole will be giving a case of Heidsieck & Co. Monopole Blue Top, the Official Champagne of the 2013 Tour Of Britain. The competition is only open to people aged over 18. Click Here to enter